Took to market what NXP announced as the world's first microcontroller-based Alexa voice client
Took to market what NXP announced as the world's first microcontroller-based Alexa voice client — projecting $240K revenue through an online launch strategy aimed at embedded developers.
- Role
- Product Marketing Manager, IoT Solutions
- Primary outcome
- World's first microcontroller-based Alexa voice client taken to market (as announced by NXP)Online launch strategy aimed at embedded developers, projecting $240K revenue. Separately, seven products launched on NXP.com each drew 10,000+ unique visitors.
Alexa Voice Client Launch
Took to market what NXP announced as the world’s first microcontroller-based Alexa voice client, projecting $240K revenue through an online launch strategy aimed at embedded developers. Launched seven products on NXP.com, each drawing 10,000+ unique visitors.
Outcome
World's first microcontroller-based Alexa voice client taken to market (as announced by NXP). Online launch strategy aimed at embedded developers, projecting $240K revenue. Separately, seven products launched on NXP.com each drew 10,000+ unique visitors.
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